I decided to come clean.
I bet you are all as excited as I am with Katy sudden announcement of her new single with that awesome teaser video. I know that I told you all about this upcoming teaser campaign that she would do, but there's something off here with the information I had from my insider - and it is a safe source.
I wanna avoid getting this person into any trouble, because it's someone who's very dear to me since he/she is the partner of one of my parents and works in a huge PR company.
I'm gonna tell you exactly how I got this information. I was talking to him/her about my love for pop music, and how excited I was about the upcoming releases of my favorite pop singers and then I was told this information.
"Since you're so excited, I can tell you a little something. In mid August, this pop singer that I know you love will be doing a very different teaser campaign for her release, right when no one is expecting her to releasing anything"
Then he/she told me about the mysterious teaser campaign where no one would see her face, and even know who she is. That this would be a massive change in her image, a complete reinvention.
And then after asking a few questions hoping to get some hints, I asked what she has done most recently and was told:
"Well, she somehow was involved with a movie but she wasn't physically in the movie"
Then I said: THE SMURFS 2???
And he/she said: Maybe and smiled, saying that couldn't say more than that.
But now Im confused, because Katy clearly shows her face in this teaser video, and we were already expecting a single from her very soon.